Build in Public
Post Ideas
Use these post ideas to share your progress, attract early users and turn visibility into feedback.
Build in public works better
when you know what to post every day.
10 post ideas
Build in Public Post Ideas
0 / 10 completed
3 example post formats
Today I shipped [feature]. But the real lesson was [insight]. Next step: [distribution action].
Talked to [number] users this week. The biggest pain wasn't [assumption]. It was actually [real problem].
I almost spent the day building [feature]. Instead, I talked to [number] users. What I learned: [lesson].
How to use these ideas
Pick one idea per day
Rotate through progress updates, insights, mistakes and metrics — don't repeat the same angle.
Use a format, not a blank page
Start from one of the 3 formats below and fill in your own details.
Engage with everyone who reacts
Reply to comments, then DM the people who engaged — that's where distribution actually happens.
Make it a daily mission
GTM Gate keeps "Publish 1 update" and "DM 5 people who engaged" on your daily list.
Why this template works
Post more consistently
A running list of ideas means you're never stuck on what to share.
Turn audience into conversations
Every post becomes an opening for a DM, not just a like.
Create more opportunities
Visibility plus outreach compounds faster than visibility alone.
Make content a real GTM routine
Posting, commenting and DMing become one connected daily loop.
Turn build in public into a daily GTM habit
Posting occasionally builds an audience slowly. GTM Gate keeps "Publish 1 update," "Comment on 10 SaaS founder posts" and "DM 5 people who engaged" on your daily list, and locks your build tools until they're done.
Build time almost unlocked — finish today's missions.
Private beta open now — build in public with a real distribution routine behind it.